Toronto, Ontario, January, 2007 – GCI Group announced today its partnership with Tourism PEI. GCI Group is a sister company to Grey Worldwide Canada, Tourism PEI’s agency of record, and will provide public relations services to Tourism PEI aimed to showcase the province as a premiere travel destination for Canadians.

“GCI Group’s passion for the province of Prince Edward Island and experience in the travel industry impressed us,” said Greg Arsenault, Director of Marketing for Tourism PEI. “Their strategic thinking and ability to recognize and address our goals indicate that this will be a successful partnership. Combined with the great work of our advertising partner Grey Worldwide Canada, we expect to see Canadians flocking to PEI this summer.”

“We are excited to work with Tourism PEI and look forward to helping them enhance and maintain their province’s reputation as a travel destination of choice,” said Marion MacKenzie, President of GCI Group Canada.

As part of their work for PEI, GCI Group will be providing media relations and consumer programs for both the Alberta and Ontario markets.

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